Privacy Policy

Last updated as of January 15, 2021


This website is owned by Perception Eyecare (“Perception Eyecare” or the “Company”). At Perception Eyecare, we respect the privacy of our website visitors.

This Privacy Policy summarizes our personal information management practices for this website. By visiting this website, you consent to the collection, use and disclosure of your personal information as described in this Privacy Policy. Perception Eyecare reserves the right to modify the terms and conditions of this Privacy Policy at any time. Any modifications will be effective immediately upon posting of the modified Privacy Policy on this website. Please check back periodically, and especially before you provide any personally identifiable information. Your continued use of this Website is deemed to be acceptance of this Privacy Policy.

Children Under the Age of 13

Our websites are not intended for children under 13 years of age. No one under age 13 may provide any personal information to our websites or the Company. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information on our websites or provide any personal information or other information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information.

Information We Collect and How We Collect It

Like many websites, this website collects information from its visitors. Some of the information that you submit may be personally identifiable information. Generally speaking, personally identifiable information means information that can be used to identify an individual, including information such as your name, address, e-mail address, personal health information, and other information, such as resume or employment-related information that you may choose to voluntarily provide to the Company by e-mail or through this website.

Perception Eyecare may collect personal information from you when you voluntarily provide it through your access and use of this website. For example, we may collect your personal information through this website when you choose to, among other things: (i) book an appointment with one of our optometrists; (ii) order contact lenses; or (iii) provide us with feedback or send us an e-mail through the Contact Us section. By providing your personal information to us electronically, you consent to the collection, use and disclosure of your personal information as described in this Privacy Policy. Subject to certain exceptions (e.g., the personal information is necessary to provide the service or product, or the withdrawal of consent would frustrate the performance of a legal obligation), users can withhold or withdraw their consent for Perception Eyecare to use their personal information in certain ways. A user’s decision to withhold or withdraw their consent to certain uses of personal information may restrict our ability to provide a particular service or product. If so, we will explain the situation to assist the user in making the decision.

As you navigate through our website, certain information may also be passively collected (that is, gathered without you actively providing the information) using various technologies and means, such as Internet Protocol (IP) addresses, cookies, internet tags and navigational data collection. Our servers automatically log information about visits to our website in the normal course of establishing and maintaining web connections. Server logs record statistical information, such as visitors’ IP addresses, type of operating systems, time and duration of visit, web pages requested, and identify categories of visitors by items such as domains and browser types. These statistics are reported in aggregate form to us and are used to improve our website and ensure that it provides the optimal web experience for visitors. We do not link server log information to any other data, in a way that would enable us to identify individual visitors. However, we may review server logs for security purposes, for example, to detect intrusions into our network. The possibility therefore exists that server log data, which contains visitors’ IP addresses, could in instances of criminal malfeasance be used to trace and identify individuals. In such instances, raw data logs would be shared with appropriate investigative bodies authorized to investigate such breaches of security.

How We Use Information of Visitors to Our Websites

We use personal information for the purposes for which you provide it to us, and as permitted or required by law. In particular, we use personal information that you provide electronically for purposes that include: (i) processing your requests for an appointment with one of our optometrists; (ii) processing your requests for, and sending you, e-mail updates and any other information you have requested about our products and services; (iii) responding to your feedback, questions and comments about us and our products and services; (iv) understanding how we can improve the website and our products and services; and (v) assessing website use and traffic.

[We may disclose your personally identifiable information to third party service providers, and/or our agents for operational purposes, in order to assist us in achieving the purpose for which the information is collected. Some of these affiliates may be located outside of Canada; United States or the EU and, as such, they are subject to foreign laws including laws that may require disclosure of personal information to foreign government authorities. In addition, we may disclose your personally identifiable information where required by applicable laws, court orders, or government regulations.]

Whenever we process personal information, we take reasonable steps to ensure that your personal information is kept accurate and up-to date for the purposes for which it was collected. We will provide you with the ability to object to the processing of your personal information if such processing is not reasonably required for a legitimate business purpose as described in this policy or our compliance with applicable laws.

Data Security

We take reasonable steps to protect your personally identifiable information as you transmit your information from your computer to our website and to protect such information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. You should keep in mind that no Internet transmission is ever 100% secure or error-free. In particular, e-mail sent to or from this website may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail. Moreover, where you use passwords, ID numbers, or other special access features on this website, it is your responsibility to safeguard them.

Accessing and Correcting Your Information

If you wish to contact us in order to access or correct your personal information, or regarding our use of your personal information, or to withdraw your consent to the processing of your personal information, please email us at If you contact us, please note the name of the website where you provided the information, as well as the specific information you would like us to correct, update or delete. As part of your request, you may be required to provide documentation to verify your identity. Requests to delete personal information will be subject to any applicable legal and ethical reporting or document filing or retention obligations imposed on us.

Use of Cookies

As with many other websites, our website makes use of session and permanent “cookie” technology. Cookies are small text files that contain a unique identification number that is automatically deposited on a visitor’s computer. This information helps us determine, in the aggregate, the total number of visitors to the website on an ongoing basis and the types of Internet browsers (e.g. Safari, Google Chrome, Mozilla Firefox, or Internet Explorer) and operating systems (e.g. Windows or MacOS) used by our visitors. This information is used to facilitate and enhance your online visits. We do not cross-reference the information automatically collected through “cookies” with any type of personal information that is voluntarily offered on or through this website.

The use of cookie technology is common on the Internet, and many Internet browsers are initially configured to accept cookies automatically. If you would prefer not to accept cookies, you can set your Internet browser to notify you when your computer is receiving a cookie or to refuse cookies automatically. To re-adjust your Internet browser’s cookie options, please refer to the instruction documentation of your particular browser, or seek online assistance.

Links to External Websites

This website may contain links or references to other websites. Please be aware that we do not control, and we do not assume any responsibility for, such other websites and that this Privacy Policy does not apply to those websites. We encourage you to read the Privacy Policy of every website you visit.

Contact Information

If you have any concerns about our Privacy Policy or your data, please contact us at (289) 309-1090, or at the address below:
ATTN: Perception Eyecare
35 Upper Centennial Parkway, Unit 1B
Stoney Creek, ON L8J 3W2

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Perception Eyecare

Southmount Health Care Centre
(in the Fortinos Plaza)

35 Upper Centennial Parkway, Unit 1B
Stoney Creek, ON L8J 3W2

289 309-1030

© 2021 Perception Eyecare, Optometrists in Hamilton, Ontario

An OSI Group Member